App Quality & Vitals
8 guides on app quality & vitals for app store optimization, from the team behind AppRankr.
Google Play's New Memory and Zero-Tap Sign-In Requirements, With the Exact Numbers
Google's own August 2026 announcement adds two new quality bars beyond crash and ANR rate: memory usage thresholds in February 2027, and a Zero-Tap Sign-In standard for device migration in April 2027.
Google Play's New Crash and ANR Thresholds, With the Exact Numbers
Google announced real, numeric technical quality thresholds in August 2026, taking effect February 2027. Here's exactly where the lines sit, for crash rate and ANR rate alike.
Does Memory Usage Affect Your Google Play Ranking? Google's New Vitals Metric, Explained
Google just added memory usage as a real Android vitals metric, with store visibility impact starting February 2027. Here's what's actually confirmed, not guessed.
Uninstall Rate and Google Play Ranking: What's Confirmed vs Assumed
Google has never named uninstall rate as a ranking factor the way it has crash rate. Here's what's actually documented, what's inferred, and what to do about it either way.
Does Updating Your App More Often Improve Its Ranking?
Both stores' own developer guidance nudges toward regular updates, but 'update often' isn't a rank hack on its own. What changes in the update is what seems to matter.
Does Retention Rate Affect App Store Ranking?
Retention rate gets cited constantly as a ranking factor, but unlike crash rate or ANR, neither Apple nor Google actually confirms it directly. Here's what's real, what's inferred, and what to do about it anyway.
What Is ANR Rate? Does It Affect Google Play Ranking?
ANR (App Not Responding) is a confirmed Android vitals ranking signal, distinct from crash rate and easy to miss if you only watch crash dashboards. Here's what it is and where to check it.
Does Crash Rate Affect Your Google Play Ranking?
Google explicitly ties crash rate to store visibility through Android vitals' bad behavior thresholds. Here's what's confirmed, where to check your number, and what actually happens if you cross the line.