App Quality & Vitals
5 guides on app quality & vitals for app store optimization, from the team behind AppRankr.
Uninstall Rate and Google Play Ranking: What's Confirmed vs Assumed
Google has never named uninstall rate as a ranking factor the way it has crash rate. Here's what's actually documented, what's inferred, and what to do about it either way.
Does Updating Your App More Often Improve Its Ranking?
Both stores' own developer guidance nudges toward regular updates, but 'update often' isn't a rank hack on its own. What changes in the update is what seems to matter.
Does Retention Rate Affect App Store Ranking?
Retention rate gets cited constantly as a ranking factor, but unlike crash rate or ANR, neither Apple nor Google actually confirms it directly. Here's what's real, what's inferred, and what to do about it anyway.
What Is ANR Rate? Does It Affect Google Play Ranking?
ANR (App Not Responding) is a confirmed Android vitals ranking signal, distinct from crash rate and easy to miss if you only watch crash dashboards. Here's what it is and where to check it.
Does Crash Rate Affect Your Google Play Ranking?
Google explicitly ties crash rate to store visibility through Android vitals' bad behavior thresholds. Here's what's confirmed, where to check your number, and what actually happens if you cross the line.